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Privatisation of terrestrial media stressed

Broadcast media that cuts across the literacy barriers is one of the most important sources of information to poor and marginalised groups.
But despite the recent diversification of cable and satellite television, a large portion of all Bangladeshis has no regular access to TV and radio. Only 10 per cent of all households and 0.6 per cent of households in the rural areas have a satellite connection.
Speakers at a press briefing held at the Bangladesh Enterprise Institute (BEI) disclosed these. Quoting the findings of a research conducted by Bangladesh Media and Demographic Survey and ACNielsen in 2005 which shows almost one third (28.5 per cent) of Bangladeshis have no access to regular media and therefore 'media dark, BEI President Farok Sobhan who is the also the Chief Executive said,'' Diversifying the terrestrial TV and radio broadcasting is therefore a priority to enhance and deepen information channels to the poor.''
Terrestrial broadcast diversification should therefore be placed firmly on the development agenda of Bangladesh and it should take place in a pro-poor way, he added.
He also emphasised on ensuring that the majority of media dark and media poor have a greater access to a wider array of broadcast channels that target not just the urban audiences but the rural and mid to low income groups.
Criticising the major contradictory roles of country major political parties for false promise of giving autonomy, Shaeeb Enam Preetol, a teacher in the International Relations Department of Jhangirnagar University voiced for immediate establishment a permanent and independent National Broadcast Commission (NBC) to regulate broadcast media, enact legislation to create and enable public service broadcasting, private commercial broadcasting and communities broadcasting systems.
His recommendations also include licensing of terrestrial broadcast frequency for private use and giving full autonomy to BTV and Bangladesh Betar.
Describing the correlations between media and development Preetol said,''Since media is very important player in private sector development, the future NBC must be consisted by the representatives both from private entrepreneurs and civil societies along with government.''
To facilitate better understanding of the issues, a national workshop on Diversification of Broadcast Media in Bangladesh: Development Implications will be held today at 9:30am at BEI Conference Room at Gulshan which will be inaugurated by the Minister for Information M. Shamsul Islam. Distinguished policy makers and representatives from government, media and private sector will participate the programme.

(Via The Nation)
Swopan Chakroborty
Kolkata, India

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